The Brand Bar, which revamped the image of the Liszt Ferenc Chamber Orchestra, was the winner of the German Design Award in the Brand Identity category, with a gold rating.
The German Design Council’s International Design Awards are presented in three main categories: Outstanding Product Design, Outstanding Communication Design, and Outstanding Architecture. In the communication design solutions of the 2022 competition, the Brand Bar’s entry in the brand identity subcategory was the new image of the Liszt Ferenc Chamber Orchestra.
“We are delighted to have been recognised in one of the most prestigious design competitions on the international scene for this innovative, unique identity, the result of a serious team effort involving musicians, and graphic designers. We are proud to have been involved in such a large-scale project, and to have contributed to the branding of a major player in the classical music market”, said Attila Simon, Creative Director of Brand Bar.
